Pattraradanai Inpongnuwat. 1999. Creative strategy of cola soft drinks (Coca-Cola & Pepsi) employed in television commercials airing in Thailand between 1982-1997. Program of Advertising, Chulalongkorn University;
Pattraradanai Inpongnuwat. (1999) Creative strategy of cola soft drinks (Coca-Cola & Pepsi) employed in television commercials airing in Thailand between 1982-1997 . Chulalongkorn University/Bangkok.
Pattraradanai Inpongnuwat. Creative strategy of cola soft drinks (Coca-Cola & Pepsi) employed in television commercials airing in Thailand between 1982-1997. . Bangkok:Chulalongkorn University, 1999.
Pattraradanai Inpongnuwat. (1999) Creative strategy of cola soft drinks (Coca-Cola & Pepsi) employed in television commercials airing in Thailand between 1982-1997 . Chulalongkorn University/Bangkok.